What to Know About a Company Before an Interview

You have one chance to impress a potential employer, and that is during your interview. Usually, one of the first questions asked by the employer is, “what do you know about our company?” A little research prior to the interview will not only make you stand out among the other candidates but will also give you the confidence you need to sell yourself.

The most obvious way to learn about the company is online. Just reading the “About Us” section of a website can help you formulate answers to interview questions and will assist you in coming up with meaningful questions to ask at the end of the interview. Areas of research should include whether it is a public or private company, what its products or services consist of, who its competitors are and if the company has any big initiatives in the works.

Doing research will allow you to come across and prepared and informed.


Lee Rachelson, regional director, TempWise Staffing

TempWise is an affiliate company of The Reserves Network based in Tampa, Fla.

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